Example of Successful Real Estate Marketing Campaigns Using Social Media

To reach a wider audience and to make improved investments, in the long run, social media marketing is one of the crucial factors and playing a major role.  Initially, real estate was quite slow in adopting social media but now more than 70 percent of real estate businesses have a dedicated social media teams.

As every top realtor recognizes the importance of the social media campaigns as it’s the only way that definitely offers a lot more options, conversion, and more improved and profitable business opportunities for the future.

Choose wisely your marketing campaigns to make the right first impression on the customers and clients. Here I have composed a few successful campaigns using social media platforms including Facebook, Twitter, Pinterest, Snapchat, LinkedIn, Instagram, Youtube etc.

Best examples of successful real estate marketing campaigns using social media:-

Brad Bell Real Estate in Australia has established one of the famous online communities called The Hub 4122. The blog comprises useful local news, activities, events and guest posts by other neighboring businesses which are shared across their Facebook, Twitter and other social profiles. With the same name, Bell has created a coffee shop on the side of their organization. This offline place gives space to exchange thoughts for their online community. This extraordinary idea has not only taken the business to next level by adding currency to the business but also magnetize hundreds of locals to the doors of Brad Bell Real Estate each week. The collective expertise of the online world with an offline meeting place, Bell has built up their status as a trusted authority in the real estate market.

Holli Beckman – Washington, United States is in the second position and dedicated to bettering the user experience. He took the twitter to lend a helping hand to the audiences in today’s competitive landscape.  It is her ability to satisfy even the most complex needs of the targeted customers by referring blog posts and created more than 100 leads for her company with zero cost.

The Boutique Real Estate Group – Orange County, United States has Pinterest in the hands to follow current technology trends. With over 40 boards showcasing local houses, eye-catching property features and the local community, The Boutique Real Estate Group’s Pinterest profile has over 2,000 pins and more than 33,000 followers. According to the  top realtor USA, The peak paybacks to using perfect Pinterest profile in the real estate market:

  • Drive instant traffic to your real estate website.
  • Relevant and direct traffic to your real estate website get Google ranking organically
  • Construct your business sense, essence, and status with more prospective customers.

Ray White New Farm – Brisbane, Australia is perfectly utilizing the Instagram social channel. Instagram is one of the famous and effective social media platforms to engage their audience with visual storytelling on a platform. Ray White New farm is the perfect example of every big, medium or small company that wishes to reach new customers or increase the value of current customers. They must have an Instagram profile that turns their local market on.

Social media is an invaluable thing and can differentiate in your lead generation, brand awareness, and sales.

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